Role
Agency
Description
The first AR experience to bring global warming to Miniatur Wunderland, the world’s largest miniature exhibit.
Telekom brought the impact of global warming to the world’s largest miniature exhibit. Beautiful. Fragile. Just like the real world. The perfect place to reveal the true size of this problem.
We created an AR EXPERIENCE and used the whole exhibition as a medium, turning Miniatur Wunderland into a first of its kind immersive experience.
Bringing the effects of global warming – drought, flooding, wildfires, storms, snow melting – to locations such as Neuschwanstein Castle, Venice, Monaco and the Austrian Alps.
The models were 3D scanned and rebuilt digitally, so every detail perfectly matched the original for an immersive experience. And the effects were brought to life in Unreal Engine.
Visitors could adjust global temperature levels and take a look into the future of our world.
AWARDS
